Danh mục Production Experience

Focusing On Multiple Products: Boring or Not?

(Originally published on Brands Vietnam) Using many products in advertising campaigns, specifically in TVCs, has always been a want from companies but also a challenge for agencies and producers. How do you put in as much products as possible without making the...

Why Was My Corporate Film a Failure?

Corporate Videos that are usually deemed failures fail for a combination of different factors. It’s these factors that contribute to their video’s poor performance and in turn, hinder ROI. Although there are many factors, we have broken them down to...

9 Types of Corporate Films Companies Must Explore

Being a corporate film production company here at YCN Media, we have seen how impactful corporate videos have been for customers in the past. Video as a medium is more engaging than any other and is also one of the...

The Benefits To Brands Of Using Livestream Service

Originally written by Steve Olenski for Forbes Magazine Streaming content in the online world isn’t a new concept, as you can find it in many industries, from entertainment to education and so on. Big brands such as GE, Nestle and Doritos...

Why Should You Outsource Filming?

Today, companies have many plans to film, either as promotional material or for keeping memories, but are on the fence as whether to hire another company specialized in filming or do it by themselves. What benefits does a filming service...

Animated TVCs: The Verdict?

Animated TVCs are like normal TVCs, but instead of actors, these TVCs use animated characters to send the usual messages in a commercial. Animated TVCs are geared towards children and their parents, so if one’s quality is high enough to...

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